I was sitting in my brand marketing class yesterday when my teacher got off topic and began discussing the cast of the Jersey Shore. (I know, I've used them in WAY TOO MANY posts, but this is the last .. I swear!) Not very familiar with the show, he asked the class what they actually do and immediately a student responded that "they get paid to be controversial." This of course got me thinking about media,TNC's, and how this came to be the trend today. We've talked a lot about censorship the past couple of weeks and we've seen the implications controversial shows have had on both the public and government programs, so why does the media show and support it?
Just recently the MTV series, "Skins," aired on television, but not without multiple implications before the first show even ended. Showing teens involved with drugs, alcohol, and partying, the show immediately became a concern for the Parents Television Council; which could have easily been predicted before the show even aired. So why show it? Is it again money? Or is MTV actually trying to relate to young adults at a deeper, more controversial, level? It's hard to determine the motivation for media outlets, but personally, if people are watching it, they must enjoy it. Is this ethical or good for society though? Probably not, but I thought America was a place of freedom and opinion?
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